We write interpretation plans
Why have a plan?
If you’re thinking of new interpretive panels, trails, leaflets, guides and programmes or thinking of revitalising older displays and media, then a coherent plan is essential.
The three vital planning questions
Why have a plan?
If you’re thinking of new interpretive panels, trails, leaflets, guides and programmes or thinking of revitalising older displays and media, then a coherent plan is essential.
The three vital planning questions
- Why are we doing interpretation
- What are the significant aspects of what we are going to interpret
- Who is the audience
- Clarify an organisations purpose, vision and goals
- Analyse visitor use and target audiences
- Considers visitor interests and motivations
- Determine the most significant themes and story lines.
- Establish measurable interpretive objectives
- Identify the most appropriate media for interpretative messages
- Detail which parties should be involved in the process
- Examine implementation and maintenance costs
- When appropriate, examine the whole visitor experience
Trained in interpretive planning we are ably equipped to embrace your ideas and enable you to achieve your goals. We’ll guide you through the dynamics of the planning process to arrive at successful cost effective, creative solutions to fully engage your visitors.
